Roskilde Festival chooses Tickster as official ticketing partner
by Jonas Lyckander
Tickster was founded in 2007 by the organizers behind Arvikafestivalen (1992-2011) and has since grown to become a leading partner for ticketing and cash register systems in Scandinavia, with customers ranging from large arenas to the country's most well-known festivals. The company is now taking the next step in its international expansion by becoming the official ticket partner of Roskilde Festival – one of Europe's most important and respected live events.
The partnership marks a strategically important positioning for both Roskilde Festival and Tickster. Through a combination of technical expertise, industry understanding, and focus on user experience, the two companies will work together to ensure effective and future-proof solutions for ticket sales and audience management.
”Roskilde Festival is more than a festival—it’s an institution. Being entrusted to deliver our system to their organization and audience is a great honor and proof that our passion for events and innovation is shared by the best in the industry. Our background in the festival world means we understand the unique requirements involved – from the initial ticket purchase to the experience on site”, says Niclas Lindeberg, CEO of Tickster.
The collaboration with Roskilde Festival is also a milestone in Tickster’s international journey. Following establishments in Copenhagen and Oslo in 2024, the partnership signals that Tickster’s presence in the Nordic region is not only growing—it is taking center stage.
Michael Boie, Commercial Director of Roskilde Festival:
”Tickster has its roots in the festival industry, so they understand our values as an independent and charitable festival and know what it takes to create a safe and positive experience, from purchasing tickets online to arriving at the festival site. It has been crucial to find a curious and innovative ticket operator that not only provides a technically well-functioning platform, but also has the courage to develop new and more flexible features for the benefit of future festival guests.”
Roskilde Festival and Tickster share the belief that events that use the right technology can further enhance human interaction. By joining forces, the partnership will create smoother flows, stronger experiences, and even more magical moments for hundreds of thousands of visitors—this year and for many years to come.
For more information, please contact:
Niclas Lindeberg, CEO, Tickster
niclas.lindeberg@tickster.com