Tracking & Analytics

Tickster offers the possibility to have website and advertising tracking set up in Google Tag Manager, for valuable tracking along the entire customer journey - from your online advertising with, for example, Meta (Facebook/Instagram) or Tiktok, through your website and to the finalized purchase with Tickster.

  • More effective online advertising
  • Data-driven insights about your customers and target audience
  • Optimized customer journey for your visitors

Dashboards

We help you set up dashboards based on your data in GA4. Keep track of KPIs such as traffic, conversion rate, bounce rate, average purchase, etc.

Google Tag Manager

  • Setup - Google Tag Manager container
  • Setup - Tags and triggers for GA4 and Meta
  • Setup & Configuration - Conversion linking

Google Analytics 4

  • Activation of measurement ID
  • Setup & configuring - Events, like pageview, checkout and purchase
  • Set up and configuration - Conversion events

Meta Business

  • Setup & configuration of data sources for e.g. pageview, checkout, and purchase
  • Testing and quality assurance
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