Keep Track of Season offer Sales with DataStudio
by Frida Ekelund
How are season offer sales going? Which tickets are selling best, and how are you doing compared to this season’s goals? With your own dashboard in DataStudio, you’ll get a clear overview of sales and can easily track trends - all in one place.
Gather everything you need in one dashboard
By combining different widgets in DataStudio, you can create a dashboard that displays exactly the information you need to track season ticket sales.
Among other things, you can:
- View the number of season tickets sold and reserved
Get a quick overview of both the number of tickets and total sales. - Distinguish between purchases and reservations
See how many tickets have been sold and how many are still reserved. - Identify which passes sell best
Compare sales between, for example, Gold, Silver, Bronze, and Standing Room. - Track sales against a goal
Set a goal for the season and see how close you are to reaching it. - View trends over time
Track sales day by day or week by week and see how they evolve throughout the season.
A Better Overview Throughout the Sales Period
With all the information gathered in one place, it’s easier to track how season ticket sales are going, compare different ticket types, and see how you’re doing against your goals.
You can also mark important dates on the timeline - such as the start of sales or the last day for renewals - to more easily understand how sales are trending during different periods.
Once the dashboard is ready, you can share it with colleagues and enable automatic updates so you can easily track sales together. You can also choose to display the dashboard on the Manager homepage by clicking the Show in Manager button.
Get started with your own dashboard
We’ve created a step-by-step guide that shows you how to build a dashboard for season ticket sales in DataStudio—from selecting the right data to visualizing sales, goals, and trends over time.